App: Google Analytics Campaign UTM Querystring Builder
Fa'aaoga lenei meafaigaluega e fausia ai lau Google Analytics Campaign URL. O le fomu e faʻamaonia lau URL, e aofia ai le faʻatatau pe o iai se manoa fesili i totonu, ma faʻaopoopo mea talafeagai uma. UTM fesuiaiga: utm_id, utm_campaign, utm_source, utm_ Medium, ma tuu i le faitalia utm_term ma utm_content.
Afai o loʻo e faitauina lenei mea e ala ile RSS poʻo le imeli, kiliki i luga ole upega tafailagi e faʻaaoga ai mea faigaluega:
Google Analytics UTM Campaign URL Tufuga
O a Fa'asalalauga Fa'asalalau (UTM) Fa'asilasilaina I Google Analytics?
UTM fesuia'i o ta'otoga e mafai ona e fa'aopoopo i se URL e siaki ai le fa'atinoga o fa'asalalauga i Google Analytics. Ole lisi lenei o fesuiaiga UTM ma faʻamatalaga mo faʻasalalauga URL ile Google Analytics:
- utm_id: O se fa'ailoga e filifili ai e iloa ai po'o fea fa'asalalauga e fa'asino i ai.
- utm_source: O se ta'otoga mana'omia e fa'ailoa mai ai le fa'apogai o fefa'ataua'iga, e pei o se afi su'esu'e (fa'ata'ita'iga Google), se upega tafa'ilagi (eg Forbes), po'o se nusipepa (eg Mailchimp).
- utm_ Medium: O se parakalafa manaʻomia e faʻamaonia ai le ala o le faʻasalalauga, e pei o suʻesuʻega faʻale-aganuʻu, suʻesuʻega totogi, imeli, poʻo faʻasalalauga lautele.
- utm_campaign: O se filifiliga ae maualuga fautuaina fa'ailoga e fa'ailoa ai le fa'asalalauga po'o le fa'alauiloa fa'apitoa o lo'o mata'ituina, e pei o le fa'alauiloaina o oloa po'o se fa'atauga.
- utm_term: O se fa'ailoga e filifili ai e fa'ailoa ai le 'upu po'o le fa'aupuga na ta'ita'ia ai le asiasiga, e pei o le su'esu'ega o lo'o fa'aogaina i luga ole afi su'esu'e.
- utm_content: O se fa'ailoga e filifili ai e va'ava'ai i le va o fa'aaliga o le fa'asalalauga tutusa po'o le feso'ota'iga, pei o fa'aaliga eseese e lua o se fa'asalalauga fu'a.
Mo le fa'aogaina o fesuiaiga o le UTM, e te mana'omia le fa'aopoopoina i le pito o lau URL e fai ma fa'asologa o fesili. Faataitaiga:
http://www.example.com?utm_id=123&utm_source=google&utm_medium=cpc&utm_campaign=product_launch&utm_term=running_shoes&utm_content=banner_ad_1
Faʻafefea ona aoina ma siaki faʻamatalaga faʻalauiloa i Google Analytics
Lenei o se maeʻaeʻa vitio i le fuafuaina ma le faʻataunuʻuina o au osofaʻiga e faʻaaoga ai Google Analytics.
O fea o i ai aʻu Google Analytics Campaign Lipoti I Google Analytics 4?
Afai e te folau i Lipoti > Fa'atauina > Ta'avale Ta'avale, e mafai ona e fa'afou le lipoti e fa'aalia ai le fa'aaupuga, puna'oa, ma le fa'aogaina o le pa'u i lalo ma le fa'ailoga + e fa'aopoopo ai se vaega lona lua i lipoti.
Google Pepa mo le Su'eina ole UTM Campaign URLs
Ia mautinoa e siaki le Google Sheet na matou fausia (ma e mafai ona e kopi i lau lava Google Workspace) e mafai ai ona faʻavasegaina ma puʻeina uma au Google UTM Campaign URLs.