Faʻafefea ona Faʻailogaina Lau Amazon Advertising Account

Amazon Advertising Benchmark Lipoti

E tele taimi matou te tau mafaufau ai, o tagata faʻatau maketi, pe faʻafefea ona fai a matou faʻasalalauga faʻatusatusa i isi tagata faʻasalalau i la tatou pisinisi poʻo se isi itu auala. Benchmark system ua fuafuaina mo lenei mafuaʻaga - ma Sellics ua faʻasaʻolotoina se fua faʻapitoa faʻailoga lipoti mo lau Amazon Advertising Account e faʻatusatusa lau faʻatinoga i isi.

Amazon Advertising

O le faʻasalalauga i Amasone o loʻo tuʻuina mai i ai auala e faʻaleleia ai le vaʻai atu a tagata faʻatau e iloa ai, suʻe, ma faʻatau ai oloa ma faʻailoga. O faʻasalalauga faʻafuainumera a Amasone e mafai ona avea ma soʻotaga o tusitusiga, ata, poʻo ata vitio, ma faʻaali mai soʻo se mea mai le 'upega tafaʻilagi i ala o faasalalauga ma aga fesoʻotaʻi. 

Faʻasalalauga Amazon ofaina tele filifiliga mo faʻasalalauga, aofia ai:

  • Faailoga Lagolago - Faʻasalalauga-tau-kiliki (CPC) faʻasalalauga e faʻaalia ai lou igoa tagavai, o se ulutala ulutala, ma tele oloa. O nei faʻasalalauga e aliali mai i talafeagai faʻatauga faʻaiuga ma fesoasoani faʻamalosia le mauaina o lau ituaiga i tagata faʻatau faʻatau mo oloa pei o oe.
  • Oloa Lagolagoina - Faʻasalalauga-tau-kiliki (CPC) faʻasalalauga e faʻalauiloa ai oloa taʻitasi lisi i Amazon. O oloa lagolagoina e fesoasoani e faʻaleleia le vaʻaia o oloa taʻitasi ma faʻasalalauga e aliali mai i sailiga o suʻega ma luga o itulau o oloa
  • Faʻaaliga Lagolagoina - o se 'oe lava' auaunaga faʻaali faʻasalalauga fofo e fesoasoani ia oe e tuputupu aʻe lau pisinisi ma le igoa i luga o le Amazon e ala i le faʻaaogaina o tagata faʻatau i le taimi atoa o le malaga faʻatau, luga ma fafo atu o Amazon.

Amazon Ad Benchmarks

E mafai ona e mauaina ni malamalamaʻaga taua e ala i le faʻailogaina o lau Amasone faʻasalalauga faʻasalalauga ma isi i lau pisinisi. O le Sellics Faʻailoga auʻiliʻili lau faʻatinoga i Fesoasoani Lagolago, Lagolago Lagolago, ma Faʻaalia Lagolago ma faʻaali atu ia te oe tonu le mea o loʻo e faia sili ma le mea e mafai ona faʻaleleia atili ai oe.

O fua faʻatatau o lipoti o faʻatulagaga o faʻatusatusaga o:

  • Pepa Faʻalauiloa Lagolagoina: O e faʻaaogaina uma faʻatonu saʻo e ofo atu e Amasone? E tofu i latou ma ana metotia faʻapitoa ma avanoa. Iloiloina Oloa Lagolago, Lagolago Lagolago & Faʻaalia Lagolagoina
  • Faʻamatalaga Faʻapitoa: Malamalama pe a fai oe auai i le pito i luga 20% - poʻo le lalo
  • Faʻatusatusa faʻasalalauga tau o faʻatau (ACOS): Ole a le pasene o faʻatau tuʻusaʻo na e faia mai faʻalauiloa faʻasalalauga faʻasalalauga e faʻatusatusa i le median tagata faʻasalalauga? O oe o faʻasao tele? Malamalama lelei i tupe maua i lau vaega
  • Faʻailogaina Lau Tau I Kiliki (CP) C: E fia le totogiina e isi o le kiliki e tasi? Aʻoaʻo pe faʻafefea ona maua le tauofoga atoatoa
  • Faʻateleina lau Click-Through Rate (CTR): E sili atu lau faʻasalalauga faʻalauiloaina le maketi? A leai, aʻoaʻo pe faʻafefea ona faʻateleina avanoa e maua ai se kiliki
  • Faʻaleleia le Amataga o le Suʻega o Amasone (CVR): Le a le vave o tagata faʻatau faʻamaeʻaina gaioiga faʻapitoa pe a maeʻa le kilikiina o se faʻasalalauga. O sili atu ona faʻatau au oloa nai lo isi? Aʻoaʻo pe faʻafefea ona sasa le maketi ma faʻatalitonu tagata faʻatau

O faʻamatalaga a le Sellics Benchmarker e faʻavae i luga o suʻesuʻega a le Sellics i totonu ma se faʻataʻitaʻiga e sili atu i le $ 2.5b le aofaʻi o tupe maua a le Amazon i tausaga taʻitasi. O le suʻesuʻega o loʻo faʻavae nei ile Q2 2020 faʻamaumauga ma o le a toe faʻafouina e le aunoa. Taʻitasi maketi, alamanuia, faʻaputuga fuifui aofia aofia ai le itiiti ifo 20 tulaga ese faʻailoga. Avea e faʻatekinolosi fuainumera fuainumera e faʻamatala mo fafo.

Faʻailoga le lau Amazon Advertising Account

Amazon Advertising Benchmark Lipoti Demo

amazon faasalalauga faʻailoga faʻatulagaina faʻatau tagata faʻatau atu

Talosaga Teteʻe: O aʻu o se sui o Sellics.

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